January is the trade show’s month “par excellence”, and Sita Murt/ has attended some of the most important fashion trade shows worldwide, such as those held in Paris, Amsterdam or Taipei. Very soon, we will be also presenting our new collection at Coterie, in NY.


The first one, “Mode in France, Taipei”, was celebrated in Taipei, Taiwan. From 15th to 17th January we had the opportunity to present our new FW’17 collection Beatnik Beauty to the most exclusive Taiwanese boutiques, which embraced Sita Murt/ with enthusiasm.


Right after Paris, the very well-known show Who’s Next Exhibition was held in Paris, from 20th to 23rd January. For us it is very important to attend this event, since Who’s Next is a reference show within the international fashion exhibitions in Europe. We are proud to say that we have been attending Who’s Next since more than 20 years and for us it is a platform to reinforce our bonds with the European multi-brand boutiques as well as a window for international buyers.


The last one show was the Modefabriek, which took place in Amsterdam at the same time of Who’s Next, during 22nd and 23rd January. This fashion show has been an entry gate for Sita Murt/ to the Dutch market, mostly, but also to Belgium and the Scandinavian countries.


For all the above mentioned, we would like to thanks and congratulate the Sales team for their efforts and commitment with the internationalization of our brand. Likewise, we are very grateful to all those people who visited us at both trade shows with the aim to discover our new FW’17/18 collection.







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